Herculean Alliance
Employee Engagement Specialists
Crafting Powerful Workforces since 1999
Aura
Engaged employees drive customer happiness.
Programs tailored to your organization to measure and improve employee engagement. Build your tribe through our experts, platform and formats.
Fabrica
Creating moments that matter
More commitment from your employees thanks to the power of gamification and sportainment. Work hard. Play hard.
Machina
The Employee Engagement Platform
Gather all aspects related to employee engagement in one platform and gamify your transformation.
Arena
Build your tribe
Rely on our know-how, platform and network to connect (with) your community.
Corporate teambuildings in the UAE that don’t feel like work.
We take care of everything. Venue, format, games, F&B, crew, communication, online platform, and awards. You show up with your team and leave with a story.
Improve employee engagement through events such as teambuildings, family days, leadership retreats, or well-being programs. Machina and Tornea, our online engagement platform, ensures effectiveness before, during and after the event. Half-day mornings, full afternoons, or multi-day programmes. Outdoor at The Sevens Stadium, or at your preferred venue all over the UAE.
Turn your event into a moment that matters, a cultural moment. Measure and improve the engagement within your organisation. Connect different cultures and generations. Without hassle. That is the art. Thanks to our platform, our gamification components, an ecosystem of partners, and 25+ years of engagement know-how, every event becomes a engaging experience, online and offline, resulting in lifelong memories.
Inge Van Belle and Yves Vekemans founded Hercules Trophy in Belgium in 1999, started Dubai in 2011, moved here with their family, and have been running corporate events and programs here since. They will be in your first meeting. They will be at your event. Not an account manager. The founders.
Teambuilding

The format that started it all. Teams of 5-7 compete in 5-8 inclusive games over a morning or afternoon. Performance, competition, laughter – accessible to every fitness level.
Best for: 50 to 1000 people. Format: Half-day or full-day at The Sevens Stadium or a venue of your choice.
Read moreFamily day

When you want to thank the families too. Bring partners and kids on site. Gentler pace, multi-generation games, kid-friendly safety standards. The day employees remember when they think about why they stay.
Best for: Companies with strong family culture. Format: Half-day at The Sevens Stadium or a venue of your choice.
Read moreLeadership retreat

When the conversation matters as much as the activity. We blend strategic content (can be facilitated by Inge Van Belle, author of Employee Engagement, what else?) with hands-on game experiences.
Read moreWell-being program and event

A well-being program, powered by our online platform, ending in a gamified experience. Recipe for more resonance and success! Why not have a party with your awards ceremony to finish the program in style?
Read more
Various backgrounds
Employees have different expectations depending on their background. In order to resonate with each of them you need a refreshing approach.
It seems almost impossible to hold an event that appeals to everyone. Our mobile employee engagement platform relieves you of worries and creates the right vibe. Before the day, our Tornea platform engages your team. They build team identities, pick captains, complete photo missions, vote on each other’s content. By the time the day arrives, your people are already invested.
That’s not extra work for you. That’s free employer branding, running automatically in the background.
Unforgettable experiences and moments to cherish. That’s what we go for at Herculean Alliance. It is our mission to activate, inspire and engage your target audience, across all layers in the organisation. In order to create a sustainable and authentic involvement of the employees.
Herculean Alliance – improving employee engagement through events and programs.
Online engagement platform
Creating an event identity, allowing people to RSVP, informing before and after the event, shaping teams, sharing pictures, understanding the preferences of the participants, linking games to your event, showing leaderboards…: these are just a few of the challenges that you as a company cannot solve by sticking the existing tools together.
Through our integrated platform, we help companies solve these problems. You get a complete mobile environment in your looks in which everything related to your event(s) can be managed. It increases engagement, gives you insight into your organisation and reduces the administrative work so you can focus on what matters most: your people. And that is a huge added value.
Do you want to go one step further and create an event with a competition, including online teampages and rankings? We also offer your team competition in your own corporate look. Deloitte Games, Mazrui Games, Daman Trophy, ACWA Power Games, Novartis Games, ING Games, EGA Games… these are just a few of the many successful creations in which online and offline are combined.


A kick-off for cultural transformation
A question which is increasingly coming up is: we want to measure and improve employee engagement and so we are looking for a year-long trajectory with a mix of all kinds of workshops, events, challenges, charity… Can you help us outline and manage such a trajectory? Can you really measure involvement and culture before and after? Can you ensure that all these different moments become one story and that they become “moments that matter”?
Exactly, that is what we prefer to do. Instead of working with multiple engagement providers, we bring all those fantastic specialists together for you under one story and one single contact person. This allows you to focus on your core business and on the real culture issues.
Co-creation with your team and our ecosystem
If you want to use events to increase engagement, then we would certainly advise you to create your own “social committee” or “wellbeing team” or “fun team” or whatever you call it. After all, your real ambassadors will always be keen to be involved to make it happen.
That is exactly the way we like to work together. Preferably, our team and ecosystem will help your team on your way with know-how so that you can do it yourself later on. You would be amazed at how much creativity there is in your organisation and how much your people want to contribute to your culture. With a little professional help, we ensure that they do not waste too much time and that it does not appear unprofessional. Each his own style.
Do you already have a social team? Then we would like to meet them and discuss how we can assist them with advice and action.
01. One call. You tell us what you need. Headcount, date window, objectives, any constraints we should know. 30 minutes.
02. One proposal. You receive a format proposal with venue, programme, catering, and one all-in price. No hidden line items.
03. One platform. Six weeks before the event, your team gets access to Tornea. They build their team identities and start engaging. You get a live dashboard.
04. The day. We arrive early, set up everything, run the games, host the awards, clean up. You show up with your team and stay present.
05. The memories. Photos, video, leaderboard recap, satisfaction survey results – all delivered within one week. Ready for your internal comms.

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